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White Noise Records is a Hub for Hong Kong’s DIY Underground

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“In Western culture, it’s almost a rite of passage to rebel—to join a band, to be an artist, is generally no big deal. That’s not Hong Kong’s reality,” explains Valentine Nixon, one half of New Zealand dream-pop sister duo Purple Pilgrims. “When it comes to experimental music, there is a general sense that people really mean what they’re saying. They’re living what they’re making, because it’s so far from social norms or acceptance. This often makes the art itself feel political, even when it’s not trying to be.” Nixon is speaking from experience here. Raised between New Zealand and Hong Kong by itinerant parents, some of her formative musical moments took place in Hong Kong’s underground, a landscape worlds removed from the image-obsessed Cantonese pop of the region’s glossy mainstream.

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